Ansela / Who it’s for / Personal trainers
For personal trainers and small gyms
Third set of goblet squats and someone’s ringing. She books them in.
Ansela answers in your gym’s name, answers the questions about packages and hours, books the first session into your diary, and passes on the cancellations.
£1.99 your first month, including VAT, then from £99 a month + VAT. 60 minutes in month one. No contract.
Set up in about 15 minutes.
Ansela is a Bookeasy.ai product. You sign up at ansela.bookeasy.ai, and you’ll see BOOKEASY.AI on your card statement.
Is there an answering service for personal trainers?
Yes. Ansela is an AI phone receptionist for personal trainers and small gyms. She answers in your gym’s name while you’re with a client, answers the questions about packages and hours from what you’ve given her, books the first session into your Ansela diary, and passes on cancellations. Plans start at £99 a month + VAT.
01
The call she took while Leanne was counting reps
A seven-forty call to a one-unit gym. The caller undersells herself, asks the price, remembers football halfway through, and still lands on Thursday.
Example call; Forge Fitness Studio and the caller are made up.
This call may be recorded. Thank you for calling Forge Fitness Studio. Please hold for a moment while I connect you.Recorded, and played before she picks up.
Forge Fitness Studio, Ansela speaking. How can I help?
Morning. I’m after some personal training, maybe twice a week, I’ve not really trained before. Well, I did a bit of a couch to 5k in lockdown.
That’s fine. Leanne starts everyone with a first session to see where you are. Would you like to book one?
Yeah. What’s the price after that, roughly?
Leanne goes through the packages and prices with you at the first session. She has Thursday at half six in the evening, or Saturday at nine.
Saturday. No, wait, my son’s got football Saturday mornings. Thursday.
Thursday at half six, then. Can I take your name?
Aisha Khan. K-H-A-N.
Thanks Aisha. Is the number you’re ringing on the one Leanne should use?
Yeah, that’s my mobile.
02
What she does for a PT studio, and what she won’t
She works from what you tell her: your sessions and packages, your prices, your cancellation notice and your hours.
- Enquiries and first sessions, booked into your diary around your existing clients.
- “How much is a block of ten?” and “Do you do small groups?” answered from your own list.
- Moving or cancelling a session, with your notice period read out the way you’ve written it.
- A message from a regular while you’re on the gym floor, taken and written up.
- Won’t promise results or give health or nutrition advice. She books the session and leaves the rest to you.
- Won’t book outside your hours or over your own sessions. Your early mornings stay as you set them.
- Won’t charge a late cancellation. She tells the caller your policy, and you decide.
03
What happens when a personal trainer misses a call?
You’re halfway through a set and the phone is in your gym bag. You wouldn’t leave a client mid-rep to answer it, and you shouldn’t. But the person ringing has probably built up to it for weeks, and a new enquiry that goes unanswered often goes to the next trainer in the search results.
Cancellations matter too. A client who rings at seven to say they can’t make eight needs that heard before you’re standing in an empty gym waiting for them.
04
What does an AI receptionist ask someone enquiring about personal training?
What they’re looking for in their own words, how often they’d like to train, and whether they want to book a first session or a trial. She offers the slots you’ve set around your existing clients, then takes a name and number and writes it all up for you.
Questions about price, block bookings, small groups or opening hours she answers from what you’ve given her. If you haven’t told her a price, she doesn’t guess one. She says you’ll go through it at the first session, if that’s how you work.
05
What if a caller mentions an injury, a condition or a weight goal?
She doesn’t give health or nutrition advice and she doesn’t promise results. She won’t say a programme will help with a bad knee or that someone will lose a stone. She writes down what the caller told her so you have it before you meet, and leaves the assessment to you.
If you want to hear about certain things first, such as a recent operation or pregnancy, you can set a rule for it and tell her where to send the call. The wording is yours.
06
Can she book first sessions and handle cancellations?
Yes, into your Ansela diary, which you can see and change from your phone. You set your hours and the gaps between clients, and she keeps to them. She reads out your cancellation notice the way you’ve written it. Whether you charge for a late one is up to you, because she can’t take payment.
She doesn’t connect to booking apps, so if clients also book through one, check both. On Team, each trainer gets their own diary.
Plans start at £99 a month + VAT: see what each plan includes. Paying a per-call service now? See how Ansela compares.
07
Where the phone usually is while you’re on the gym floor
We built Ansela because we kept ringing tradespeople who couldn’t pick up, and then booking someone else. She isn’t a call centre. She answers in your name, says what you’ve told her to say, and writes down what the caller wanted.
If she gets a call wrong, forward us the recording.
Ansela[email protected]
08
How do you set up Ansela?
You choose a plan before your number goes live.
For personal trainers and small gyms: keep your current number and divert it to Ansela, or take a new UK business number for your website and cards, or use both.
- Give her your website or your Instagram. She reads it and comes back with your sessions, packages and hours for you to check.
- Pick a voice and try her. Have the first-session call above with her yourself, in your browser, before she takes a real one. Ask her if you’ll lose a stone.
- Divert your mobile. We give you a UK number. One short code diverts your mobile to it when you don’t pick up. Another turns it off.
09
What does Ansela cost? Three plans, no contract
Starter is most solo trainers. Team when there are other trainers with their own diaries in the unit.
Ansela is a Bookeasy.ai product. You sign up at ansela.bookeasy.ai, and you’ll see BOOKEASY.AI on your card statement.
| Plan | A month + VAT | Minutes | Calls at once |
|---|---|---|---|
| StarterSole traders, one or two vans | £99 | 600 | 1 |
| TeamDiaries for up to 10 people | £279 | 1,800 | 3 |
| ScaleSet up with you, not self-serve | £499 | 3,500 | 3 |
Minutes are time she spends on the phone with callers. Extra minutes are 20p each, up to a limit you set.
First month £1.99 including VAT, with 60 minutes, on Starter. Card needed; nothing else to pay in month one. Cancel from your billing page and it stops at the end of the month you’ve paid for. Plan prices exclude VAT.
Not VAT-registered? With VAT that’s £118.80 a month on Starter, £334.80 a month on Team and £598.80 a month on Scale.
Scale is set up with you. Need her plugged into your own systems? Talk to us about Enterprise.
10
Questions personal trainers and small gyms ask
Can she explain my packages?
Yes, if you give them to her: what’s in each one, how long it runs and the price. She says what you’ve written and nothing more.
Can she stick to my 24-hour cancellation rule?
She tells callers your policy and takes the cancellation. Whether you charge is up to you.
Will she tell people they’ll get fit or lose weight?
No. She makes no promises about results and gives no health or nutrition advice. She books the session and you take it from there.
Can she book my other trainers?
On Team, yes. Each trainer has their own diary, up to 10.
Do I have to change my number?
No. We give you a UK number and you divert your own to it with a short code (codes by network). Turn the divert off whenever you like.
What is a minute, and can she take two calls at once?
A minute is time she spends on the phone with callers. Starter includes 600 a month, extra minutes are 20p each up to a limit you set, and Starter takes 1 call at a time. A caller who rings while she’s busy can leave a voicemail, which doesn’t use your minutes.
Is there a contract, and what happens after the £1.99 month?
No minimum term. After the first month it carries on at your plan price plus VAT unless you cancel, which you can do from your billing page at any time.
Stay with your client, she’ll take the call.
Ansela is a Bookeasy.ai product. You sign up at ansela.bookeasy.ai, and you’ll see BOOKEASY.AI on your card statement.